Leverage social proof instead of talking about yourself.

by Marion Serenio - Posted in UX Journey on March 7, 2017

Social proof is one of biggest tool of persuasion that you can use. What your customers say about your product, and potential users seeing those endorsements can greatly improve your bottom line, and conversation rates. An easy way to do this is adding testimonials to your landing page. The thing to remember is. It should be real testimonials and not made up ones.